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As an entrepreneur, only your A-Game will do. Here’s your playbook
The A-Game Business Blueprint

A vital resource for every South African entrepreneur

The ‘A-Game Business Blueprint’ is a practical, step-by-step business book which guides entrepreneurs as they run and grow their businesses. It’s a valuable resource developed by an author with a great deal of experience working with Small and Medium Enterprises (SMEs) across the country. The book gives readers insight into the wider theories of business. It also explores the importance of the relationship between the business and the individual’s personal life, while never straying too far from the practical realities of entrepreneurial business.

The ‘A-Game Business Blueprint’ has been developed to get local entrepreneurs into the market, fast, and on a strong foundation. It’s largely a tool for those already doing business, offering a series of easy-to-follow opportunities to examine and revise existing processes and ways of thinking. The book will also provide great value to start-up entrepreneurs, business managers and individuals involved in ESD (Enterprise and Supplier Development).

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THE A-GAME SALES AND MARKETING MANUAL
Practical Strategies To Improve Marketing And Increase Sales

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The A-Game Sales and Marketing Manual follows on from where business coach, author and speaker KK Diaz left off with his A-Game Business Blueprint book.

The A-Game Sales and Marketing Manual helps business people (specifically marketing and other executives) to gain a holistic view of Sales and Marketing as business processes that can and should be clearly defined, and therefore easily repeatable, within the business.

The book emphasises the process side of Sales and Marketing. It addresses the more popularly discussed aspects of Sales and Marketing (including achieving publicity and sales techniques), but the emphasis is firmly on how to understand and establish the necessary processes to ensure the business can grow long-term trust relationships with clients, customers, consumers and other stakeholders.

What makes it different?

The books avoids pulling readers into a million different and (often competing) tactical options. Rather, it focuses on a broad mix of strategic thinking and tactical execution that is relevant to all businesses, regardless of the technologies and tools currently in fashion in the market.

 

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About The Author

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KK Diaz is a business strategist, digital marketer, 3X author, speaker and serves as CEO of A-Game Business Consulting. He uses digital transformation to help businesses improve performance, create meaningful stakeholder engagements and to increase shareholder value.

He helps companies around the world to implement innovative business strategies, digital marketing tactics, processes and systems for transformative sustainable growth.

KK Diaz is an accredited facilitator of programmes that assists individuals and teams to harness their natural energy for maximum contribution and performance. He is also the youngest certified facilitator of The Dealmaker Program, where he teaches business people about the principles of deal making and negotiation as tools for increasing profitability in their business deals.

KK Diaz also facilitates Mindset Change as well as Leadership Development programmes to help companies create a culture of positive, passionate people, who can adapt and thrive in times of rapid change & challenge.

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