by KK Diaz | May 23, 2023 | Search Engine Optimization (SEO), Social Media
Social media serves as a powerful distribution channel, allowing you to reach a wider audience and increase brand awareness and reputation. While search engines like Google do not consider social media links in the same way as links from authoritative websites, pages with a higher number of social shares often tend to rank well on SERPs (Search Engine Results Pages). This suggests that social signals indirectly contribute to better visibility and potentially improved search rankings.
by KK Diaz | May 23, 2023 | Marketing, Search Engine Optimization (SEO)
People have been talking about Artificial Intelligence (AI) vs. human material for months. Some may say it’s a tired topic now, but man, oh man, it’s only getting more interesting! A couple of weeks ago, Google gave AI-generated content another thumbs up by saying it is okay as long as it is made to help people. But you can’t get away with making content that manipulates the search results on Google.
by KK Diaz | Mar 6, 2023 | Digital Marketing, Marketing, Sales
Constantly evolving customer preferences and technology have transformed the way businesses operate, including how they market and sell their products or services. As a result, equipping your marketing and sales teams with effective processes and technology is...
by KK Diaz | Feb 14, 2023 | Digital Marketing, HubSpot
All kinds of businesses have had a hard time in the past few years. But one thing that hasn’t changed is the importance of Strategic Digital Marketing in today’s world. With constantly changing customer habits and preferences, it’s more important...
by KK Diaz | Jan 31, 2023 | Customer Relationship Management, HubSpot, Inbound Marketing
HubSpot CRM is great, but the free version is even better. In this article, I’ll show you 11 ways to use HubSpot CRM Free to improve your marketing and sales and grow your business. HubSpot CRM is a powerful tool that can help you keep track of your customers,...
