implement effective digital marketing TO get more customers and to increase revenue
Even when times are tough, there are always opportunities for growth. The key is to align the opportunities to the company’s capabilities and to focus on proactive yet effective digital marketing, sales, client fulfillment and customer success activities.
With repeatable digital marketing processes, your business can thrive even during the most difficult of times. We have both the complementary skills and experience to help you create a compelling digital marketing strategy to improve your brand equity and grow your business.
Set your brand apart from competitors
Maintain a coherent marketing message
Become the loved industry captain
Our A-Game Digital Marketing services will help you
Define and better express your company’s brand and value proposition.
Conceptualize an attractive professional corporate identity to support the new market positioning.
Publish the website, social media and other digital client-facing assets through which leads, clients and other stakeholders interact with your company.
Implement the supporting marketing and sales infrastructure, including lead magnets, newsletters and sales funnels.
Attract the right quality and quantity of leads in pursuit of 10X’ing your revenue.
See below for some of our digital marketing services:
SD3 Marketing Strategy Framework
Creating a digital marketing strategy is a daunting exercise that involves more than a logo, static website and ‘contact us’ forms. It must include a SMART strategy, flexible tactics, attractive content and effective tools to help you attract and convert your targeted customer segments and personas.
This is why we developed our unique and results-driven SD3 Marketing Strategy Framework. Complementary to our SD3 Marketing Strategy Framework are the supporting concepts, tools and services listed below:
Brand And CI Development
A remarkable brand enables your dream customers to know you, seek you out, and if you deliver, they will love you and tell others about you. We can help you dig deep to unearth the critical concept behind your brand – who you are, your brand purpose, brand values and why this should matter to your prospects and customers.
Our holistic end-to-end approach moves you from brand definition and strategy through visual identity design to digital deployment. With your brand clearly defined, we can create a powerful visual identity that attracts your dream customers.
Not having an effective and lead generating website will only get you so far. Pretty designs and flashy websites are meaningless without conversions, engagement and an overall increase in revenue. If your website isn’t converting traffic or convincing visitors to do business with you, then it’s not working.
We’ll help you design and deploy an effective website that attracts and converts traffic into leads, leads into prospects and prospects into repeat customers. This is the ultimate aim of the corporate website we can design and deploy for you.
Search Engine Optimisation
Being number one or at least on the first page of popular search engines like Google and Yahoo is considered the ultimate SEO result to achieve. Effective SEO is what will help your website, videos, articles and other content rank high when prospects and customers search for companies like yours. This ranking, is typically done by looking at how relevant, interesting, and useful visitors and content consumers find your website to be.
This is why, regardless of the size of your business and budget, SEO is so critical as part of your digital marketing strategy – to help you maximize driving traffic to all your digital marketing assets.
Social Media Marketing
Social media is “media for online social interaction and communication,” which occurs on sites such as Facebook, Twitter, LinkedIn, Instagram and TikTok. Social Media Marketing is the practice of building a company’s social media presence with the goal of ultimately converting those connections into sales and raving fans.
Using social media marketing, we provide brands with maximum exposure to engage directly with their targeted audience and to pique the interest of their audiences through relevant and educational content and interactions to boost visibility, resulting in greater lead generation, conversions and a healthy community engagement platform.
Content Marketing Support
Content marketing is about conceptualising, writing and publishing educational and attractive marketing copy. All your marketing assets are just about useless without the support of relevant and interesting content. Content marketing advances a compelling and overarching brand message that leads to a specific action.
As a business, you can’t stay afloat without seeking to drive action from your prospects and clients. Content is key in driving that action. Content has the important job of pulling people from one stage of the digital marketing and sales funnel to another. It also plays an integral part in the Attract, Engage, and Delight stages of digital marketing.
Digital Ads and AdWords
Google Ads and AdWords help millions of businesses promote and advertise their products and services, video content, mobile apps, events and news across the internet. They also provide an unparalleled way to grow your business at your own budget and timelines, and you only pay for results.
Because Google Ads and effective digital marketing is affordable, it has enabled even the smallest of companies to gain a branding advantage and to compete against more established businesses. Those who take advantage of what it offers will reap the benefits of increased revenue and growth.
Your Next Steps
If you want to build a brand that stands out from its competition, has a remarkable reputation, and attracts the right quantity and quality of leads, then digital marketing is the way to go. And we would love to help you get started or to further advance your digital marketing efforts. Let us help you:
Deeply analyze your current digital marketing performance
Thoroughly research your competition
Work with you to develop a strategy and execution plan
Design, digitize and publish your new digital marketing assets
Provide you with ongoing digital marketing services and support