Welcome To Our Blog - We've Been Expecting You.Here we continue the conversations on how to build an A-Game Business
In the previous article we spoke about the importance of becoming a trusted brand. In this article we’ll cover how you can begin the process; which entails implementing a process. Below is a schematic diagram of how the various elements of Marketing and...
Does the market trust your brand? Do you consider yourself a trusted advisor? These are vital questions to answer honestly.
It is important to know what you need to get done today, what projects you must prioritise and tasks your business needs to tick off. However, you also need a clear understanding of the ultimate objective; the long-term rationale behind what you’re doing.
For me, there is no better focus point than the idea of the Trusted Brand or Trusted Advisor.
The following companies announced possible retrenchments in the first 2 weeks of 2020: Dion-Wired – possible 1 400 jobs Telkom – possible 3 000 jobs, Sibanye-Stillwater – possible 1 142 “Many listed companies are set to cut jobs, some predict as many as 10 000 in the...
Marketing and sales are different – but they work together.
It is crucial to achieve a structure in which the different elements of your business are given the same weight, care and attention.
Now, this sounds straightforward. But business success, strangely, often gets in the way of achieving this structure.
Most people enjoy doing the things that they do well. We’re not that keen, however, on the things that we struggle with, or that have forced us to deal with failure. So, as we go about our business tasks, we all have a strong tendency to follow the things that are working, and that we are enjoying, while quietly forgetting about the other stuff. This is why there are so many businesses with great adverts, but terrible sales processes!
Twenty-five years after the end of apartheid, the South African economy is starkly divided between the so-called ‘first’ and ‘second’ economies. This common South African phraseology is a euphemism for ‘the rich’ (who do business in a certain way) and ‘the poor’ (who do business in a different way).
Worryingly, much of the country’s Small & Medium Enterprise (SME) activity is locked into a subsistence paradigm, where each individual business only supports the financial needs of its owner, and fails to contribute meaningfully to economic growth or job creation.
27 June 2018: The United Nation’s General Assembly recognizes the importance of SME’s, and thus decided to declare 27 June the Micro— Small and Medium-sized Enterprises Day to raise public awareness of their contribution to sustainable development.
South Africa’s economic landscape is continuously evolving and coupled with domestic and foreign political and socio-economic mixed policy messages
Customer relationships are at the heart of your business. Are you content with the quality of relationships you have with your customers and clients?
There are two vital things to keep in mind when considering establishing great customer relations.
Interview with Gidon Novick @ The Section 12J Indaba
GEW 2017 – KK Diaz interview with Gauteng Premiere Mr David Makhura
The grounding to an A-Game Business
As an entrepreneur, you are the foundation of your business… but this then begs the question … who are you?
The first section of the A-Game Business Blueprint invites you to reflect upon the types of existential questions that are usually left to budding, armchair philosophers or self-help books. However, fluffy, ‘how does this make me feel?’ type reflection is to be left firmly in your therapist’s rooms.
A-Game Business Blueprint: How Ordinary People Can Build Extraordinary Businesses
The A-Game Business Blueprint is intended to be your go-to, practical, user-friendly business book. It provides a structured set of self-reinforcing steps that assists you in successfully improving your small-to-medium-sized enterprise (SME) performance.
Looking at the South African economy through tinted glasses
With sky-high unemployment rates and political instability a trampoline would be proud of, could the solution be as simple as changing a pair of glasses?
It’s often been said that optimists see the world through rose-tinted glasses. The idiom refers to their thoughts, opinions and perspectives, the way in which they frame the world.